ATTENTION TO DETAIL
Shooting fashion and editorial photography allows me to express my creativity and artistic vision. I have the opportunity to collaborate with models, stylist, and makeup artist to bring your ideas to life. By focusing on elements, including the models pose, styling, makeup, lighting and composition, I ensure that every aspect of the image contributes to its overall quality.
CAPTURING MOOD
Capturing the mood of a model through an image requires empathy, understanding, and effective communication. By employing these techniques and allowing the model's emotions to shine through, I love creating powerful and evocative images that resonate with viewers.
COLOR PLAY
Select color gels that complement or contrast with the clothing or overall theme. I'm not afraid to play with color and add gels to my lighting to create a unique and vibrant atmosphere. This can create a dynamic and eye catching composition, drawing attention to the model and the wardrobe.
Most importantly when it comes to lighting fabric, I focus on capturing the unique design elements of the garments, making sure to capture the true essence of the fabrics and textures.
MAINTAINING AUTHENTICITY
It's important that I pay attention to lighting and composition to enhance the overall visual impact of my shots while featuring a designers product.
FROM HEAD TO TOE
I love capturing the entire look from head to toe. Making sure I have enough distance between me and the subject. This will allow me to include all the elements in the frame without any cropping or loss of detail. I compose my shots carefully, keeping in mind factors like symmetry, leading lines, and negative space to create a visually compelling image.
SELECTING A MODEL
Models who exude confidence and charisma can bring life and energy to your photoshoot. I look for models who can showcase range of emotions and adapt to different styles and concepts. Versatility allows for more flexibility in capturing the desired look and feel for your project.
MODELS FEATURES
Each model has unique facial features that can be accentuated through makeup. Highlight their best features, such as their lips, cheekbones, or eyebrows to create a striking and memorable look.
A FRESH PERSPECTIVE
Bringing in a stylist can bring a fresh perspective and elevate the overall look for a fashion shoot.
Stylists can take on the responsibility of the wardrobe and accessory details, which allows me to focus on directing the models, capturing the perfect shots, and maintaining the overall creative direction.